ScotTissue Advertisement, The Absorbent Soft White Toilet Tissue
ScotTissue emergency mask “Mask for a cold”
Reduce the risk…wear a protective mask
Mask of tissue quick, satisfactory
Soft, Strong Bathroom Tissue for Baby and Family
His Greatest Danger—the “other fellow’s cold”
This 1944 advertisement from Life Magazine promotes ScotTissue, emphasizing its softness and strength, particularly for use with babies and families. However, the ad's main focus is on the use of a ScotTissue "emergency mask" to help prevent the spread of colds. It highlights the vulnerability of newborns to respiratory infections and advises caregivers to wear masks made of ScotTissue to protect them from the "other fellow's cold." The ad reflects the health concerns of the time and positions ScotTissue as a tool for hygiene and disease prevention, especially in the context of infant care.
Please review each photo carefully for wear and usage. This item came from a local estate sale and was in the previous owner's home office for many years. Send me a message if you have questions or would like additional photos.
